Marketing and Creative Services

cook-field-sunset1030x400.jpg

Marketing is more than just a design, more than just printed materials, and more than a website.

Marketing is about awareness. It is about the integrity and character of the product or institution. Marketing requires understanding your audience and how they want to receive your messages. It’s knowing the right tone for content and how the perfect image can evoke the appropriate emotion. It’s relationship building with your client and their audience to understand the story that needs to be told – and understanding how to tell that story in a way that will compel the recipient into action.

This summer, UCM is implementing a new project management tool and workflow process to better serve all our campus partners. Because of this transition, UCM has limited bandwidth and resources and is not accepting new project intake requests between May 1-August 1, 2024. During this hold on project requests, the following resources are available for you to complete your project:

  • Canva: Canva is a template tool where you can create your own Miami branded and approved designs. To request a license to Miami’s Canva account, contact Brand@MiamiOH.edu.

Freelancers: UCM has a wide variety of marketing and communications freelancers that you can work with to complete your project. You can find the full list of approved freelancers at the bottom of this webpage

Submit Project Proposal

Communicator's Forum Subgroups

These subgroups are led by UCM staff members and will provide the opportunity for more in-depth training and development. Forum members can sign up for multiple subgroups and attend meetings as their schedules allow.

Join subgroups